Unit 4.1 Reflection Post

In this unit, we were asked to make four social media posts using Canva. A Facebook cover, Twitter cover, Facebook post and Instagram post. I responded to this assignment with great enthusiasm because I love Canva. In my opinion, it is an easy tool for those less experienced in the Adobe suite. After completion of my work, I was even more pleased. It was fun getting to create different content for a company of our choice.

The affordances of Canva is again the ease of use but also the variety of different templates. The app provides tons of different colors, layouts and images to ensure there is something for everyone. The limitations of Canva is the chance that someone could have the exact same template as you but with different colors. I don’t think this is super common, but it is a valid concern. Lastly, a public relations practitioner can leverage these tools by creating or adjusting the templates to their liking and have an endless range of colors to match the company’s theme. In the end, if a practitioner is short on time, this is a fun and easy way to produce content.